StreetNotes.ai
Section AP-005 — Execution Plan

90-Day Action Plan

Your week-by-week, multi-track execution plan integrating the VBRICK beachhead, dual-founder content engine, CI Dashboard development timeline, free mini-tool launch, and market domination strategy. Three phases. Twelve weeks. Five parallel tracks.

90-Day Targets (from GTM Battle Plan)
Free Tool Users
500+
Field Note Summarizer at notes.streetnotes.ai
Beta Teams on CI Dashboard
25
CI Dashboard MVP with weekly digests
Monthly Recurring Revenue
$5K MRR
5 paying customers by Day 90
CI Dashboard Development Timeline
Phase A — Wk 3-4
Entity Recognition
Competitor NER model fine-tuned on sales context
Phase B — Wk 5-6
Aggregation Dashboard
Filters by competitor, territory, deal stage, time
Phase C — Wk 7-8
Weekly CI Digest
Auto-generated shareable intelligence brief
Phase D — Wk 9-10
Rep Feedback Loop
Leaderboards, acknowledgments, battlecard updates
Phase Overview
Weeks 1-4
Foundation & Beachhead
Weeks 5-8
Traction & CI Dashboard MVP
Weeks 9-12
Revenue & Market Domination

Phase 1: Foundation & Beachhead

Weeks 1-4 (Days 1-30)

Secure VBRICK as flagship customer. Launch dual-founder content engine. Ship free mini-tool at notes.streetnotes.ai. Begin CI Dashboard entity recognition development. Activate Michael's warm network of 10 SMBs. Establish market presence on G2 and LinkedIn.

VBRICK
Signed & onboarded
Warm SMBs
10 paying customers
Free Tool Users
200+ users
Content Output
30+ pieces/week
Key Milestones
VBRICK deployed on vbrick.streetnotes.ai with white-glove support
notes.streetnotes.ai free mini-tool live — no signup required
Dual-founder content engine running: Jeff (real camera) + Michael (HeyGen AI avatar)
CI Dashboard Phase A started: competitor NER model training
Listed on G2, Capterra, Salesforce AppExchange, HubSpot Marketplace
10 warm SMBs from Michael's network contacted with Founding Customer offer
SEO comparison pages live for all 8 competitors
"Founding 10" referral program launched (50% off for life + case study rights)

Phase 2: Traction & CI Dashboard MVP

Weeks 5-8 (Days 31-60)

Ship CI Dashboard MVP to beta teams. Launch on Product Hunt. Scale dual-founder content engine. Begin partner channel development. Convert free tool users to paid. Build the aggregation dashboard and weekly CI digest.

Beta Teams
25 on CI Dashboard
Product Hunt
#1 Product of the Day
Free Tool Users
500+ total
MRR
$2K+ from founding customers
Key Milestones
CI Dashboard MVP live with competitor tracking, territory filters, and deal stage views
Product Hunt launch — target #1 Product of the Day
25 beta teams using CI Dashboard MVP
Weekly CI Digest auto-generation live for beta managers
First viral content piece with 100K+ views
3+ active consulting partners referring leads
500+ free tool users at notes.streetnotes.ai
5+ video testimonials from founding customers

Phase 3: Revenue & Market Domination

Weeks 9-12 (Days 61-90)

Launch paid product with CI Dashboard as the flagship feature. Ship rep feedback loop and leaderboards. Achieve $5K MRR. Establish StreetNotes as the category leader in field sales competitive intelligence. Begin enterprise expansion through the CI viral loop.

MRR
$5K by Day 90
Paying Customers
5+ teams
G2 Reviews
50+ (category leader)
CI Dashboard
Full feature set live
Key Milestones
Paid product launched: Rep ($39), Manager ($69), CI Edition ($149/user/mo)
CI Dashboard Phase D complete: rep feedback loop, leaderboards, battlecard notifications
First enterprise expansion: VP/CMO asks "Where is this CI coming from?" → upsell
"State of Field Sales Intelligence" report published (gated, data-rich)
50+ G2 reviews — #1 in Voice-to-CRM category
$5K MRR by Day 90
First conference sponsorship or speaking slot secured
Organic search driving 40%+ of website traffic
Mission Status

The Intelligence is Complete.
Now Execute.

VBRICK beachhead ready. Dual-founder content engine designed. CI Dashboard development timeline mapped. Free mini-tool spec'd. Attack campaigns loaded. The only thing left is to take action. Start with Phase 1A. Today.

Playbook Status: Ready for Deployment